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DIY SEO: Pros vs Cons

DIY SEO: Pros vs Cons

Can small business owners really DIY SEO? The mere mention of SEO is enough to send many small business owners into a tailspin.  Optimisation is considered confusing, boring, and expensive.  The truth is, that ranking on Google can be a relatively simple process.  It...

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How to spot an SEO Gremlin

How to spot an SEO Gremlin

Spot dodgy SEO tactics before they end up on your site Does the mere thought of search engine optimisation make you want to hide under a doona? You are not alone. For most people, SEO seems confusing, overwhelming, and leg-quiveringly expensive. It's...

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How to stand out on Facebook

How to stand out on Facebook

Is your content getting noticed on Facebook?   You've got hundreds of followers so you know that your posts have a pretty good reach right?  WRONG.  A recent report by Locowise revealed that less than 11 per cent of your fans will see your content.  Some...

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Google Penalties – Are you on Google’s naughty list?

Google Penalties – Are you on Google’s naughty list?

Have you broken any of Google's golden rules lately? Did you even know that there is a right and wrong way of putting together your website content?  If you have received a Google penalty or demotion then you have probably noticed your visibility and ranking on...

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